Customer Decision Making and Brand Personality Essay

Customer Decision Making and Brand Personality - Essay Example Branding is done for particular objectives chief among them helping in the delivery of the message to the potential clients with clarity and precision. A great brand also confirms the viability of a product and the company that presents the brand and also connects the target market with the product emotionally. A good brand also motivates buyers and gives them more reasons to identify with the product has made specifically for them. Wanting cannot be done in isolation without understanding the needs and desires of the customers. A brand should therefore integrate the emotions and desires of potential clients with the identity of the product to increase the magnitude of the product (Schiffman et al, 2011). Brand Personality Brand personality is described as a set of human features that can be identified in a product, good or service that is available in the market; it is a feature that customers and potential clients can easily relate with due to its consistent traits and features. Br and personality is considered as a value added trait that makes a good more visible and imposed to the clients. A product with good brand personality has the ability to excite, is competent, sincere, rugged and sophisticated. A customer feels free to buy a product whose traits and characters can be related to their own behaviors and lifestyle. A carefree, youthful, elegant, rough, and thoughtful personality identifies easily with a product that has the same pool of features. The market is like a crowded room full of different products shouting to be seen and recognized by the buyers or potential clients. A good brand personality stands out in a crowded market and does this without standing or being more conspicuous. The brand trait and personality alone is enough to make all the customers recognize it and make an effort towards buying it. Great brands are believed to go beyond â€Å"transactional loyalty† which is the negotiated sales and frequency points to create a real con nection that can create emotional royalty (Schiffman et al, 2011). Before a customer can understand and recognize a brand, there is need for the marketer to understand his/her brand personality. The marketer and the organization must put itself in the shoes of the customer by first analyzing the impact that the brand may create. An organization must therefore identify an object, personality or even animal that they feel suits their image or the image of their product. For example, which car brand or animal does an organization feel it can be associated with? Can the analogy of a convertible or a Volvo, or even a lion or a given sport or movie celebrity fit into the services they offer? (Sung, 2010) Understanding a brand personality is like taking a look at the mirror to see what your reflection looks like in your face and in the face of the customers. Clarity and confidence in a brand personality is also essential for organizations and marketers for it enable them to identify the st rengths and weaknesses of the brand (Russell and Emily, 2011). Implementing a brand personality is an important aspect of marketing as it requires in depth analysis of the nature and impact of that the brand may create. Implementing a brand personality require the complete adopting of three steps which are attributed to the strength and ability of a brand to impress.

Ways To Overcome Your Weaknesses English Language Essay

Ways To Overcome Your Weaknesses English Language Essay Everyone have their own skills. Skills are the ability to do something well. If you order your custom term paper from our custom writing service you will receive a perfectly written assignment on Personal Strengths and Weaknesses. What we need from you is to provide us with your detailed paper instructions for our experienced writers to follow all of your specific writing requirements. Specify your order details, state the exact number of pages required and our custom writing professionals will deliver the best quality Personal Strengths and Weaknesses paper right on time. The purpose of this paper is to clearly define each of my strengths and weaknesses and figure out a way to identify my personal strengths and weaknesses. In order for me to improve myself and enhance my learning process. I also believe realizing my strengths and weaknesses will help me to become more self-conscious and a well-rounded individual. MAIN BODY Strength My strength is I will do the work whatever is given to me and I finish as quickly as possible. Time Management, Flexible, Organiser and Open minded. I am always positive attitude for every work whatever is given to me and I do that work patiently. I have ability to do the hard work and the perfect work. Any where I can make friends easily. My strength is Dedication. If I begin to do a work I would never go anywhere without completion of the work. I am hardworking, self-motivated, cooperative and can easily adopt to any environment, use to be confident even when I was broken, have good understanding power. My strengths are that I believe in myself and I am self-motivated. I am always dedicated to my work and completed confidently what types of works have given me. Weakness My weakness is I do believe in people easily specially those who put me into troubles. I feel inferior to others when I am not able to accomplish certain things personally speaking such as to become successful in my career and or not be able to build my own ideas. I am not an easy learner and sometimes feel inferior to others. I feel uncomfortable until I finish my work, I am over ambitious person, I am extravagant person. I have short temper. I can easily believe others, very feel not done my work. I sometimes over think on matters that delays my decision, Sometimes I hesitate in expressing myself. I cant unhappy more time, I dont nervous if any person told me my weak point. I am too friendly with a person which sometime puts me in trouble and because of that I faced lots of problems in my past. How to Overcome Weaknesses Overcoming your weaknesses may seem impossible, but it is not. People do it every day. You have probably overcome many weaknesses and not really even noticed it. Moving past your shortcomings requires that you love yourself enough to nurture yourself. If you had a friend who needed help and assistance, physically, emotionally, or mentally, you would go to that friend in an instant. Now, you must move toward the view that  you are a friend of yours, too, and you must go to yourself sometimes for nurturing. It is always a much more rewarding task to increase positive qualities than reduce negative ones. If you lose your temper easily, you can focus on increasing your inner calmness. If you are prone to criticise others, try and increase the number of good things you see in everyone you meet. Working on positive goals turns the situation around from a struggle with the enemy within to a process of inner growth and blossoming. CONCLUSION The process of human improvement is not like instant coffee, or a miracle pill. There are ups, there are downs, and there are times you wonder if you are any better than when you started. Yet bear in mind that anything we did that ever brought us a feeling of joy and satisfaction, only came because we committed to it and saw it through to the end. Unlearn your weakness and use them as stepping stones to greater strengths. Start finding ways to turn your weakness into strengths. There is no weakness in people they are only the choices, because you have allowed those choices. QUESTION According to Confucius, you can lead horse to water but you cannot make it drink. In the real life situation as a student, how would you drive yourself to have passion in study? INTRODUCTION Passion is the energy that comes from bringing more of YOU into what you do. Simply put, its being who you are and doing what comes naturally. When what you do is in alignment with who you are, you get energy from doing it. Its like water flowing along its natural riverbed. It actually gains energy from the path its taking (compare that to what most people experience in their work, which is more like trying to force it up and over a mountain). Reading activity is a complex process. Reading involves a process of communication between readers and writers through writing resources. MAIN BODY Regardless of what ones motivation gain performance, they always in common that is, have an abundance of energy, daring to face the challengers and great ambition to be created. Thats why many experts think that the success of behavior is attitude. One of the factor that course a person to continue to be vigilant performance gain is the ability to infuse his passion for performing. Here are some tips to infuse the spirit. They are two factors that make a person get motivated to learn they are: First, the motivation to learn comes from internal factors. Motivation is formed due to self-awareness on the understanding of the importance of learning to develop itself and what it means to live your life. Second, the motivation to learn from external factor, that could be a stimulus from another, or the surrounding environment can affect that individual psychological. Socialize with people who are keen to learn. Ever heard of the right analogy friends with artisan blacksmith or seller of perfumes. If we get along with artisan blacksmith, then we went into smell burnt iron, and if mixing with perfume seller, we also will smell that sweet perfume. Familiarity and enthusiasm will spread to us. Socialize with people easily learn and performance, will make us even like to learn. In addition, try to find people or communities which have a good habit of studying. Ask about the experience in a variety places to those who have or are currently pursuing studies at the higher levels, the people with scholarship study abroad or those who gets the credit for a performance. Next is, learn anything means learn here understood broadly, whether formal or non-formal. We can learn about a variety of computer skills such as rafting, learn to write, make films, studying entrepreneurship and others. Furthermore, learn from the internet. We can leverage the internet to join then group of people that can be easily learned. One of our list will provide a space to exchange ideas, thoughts, and self-motivation. For example, if you want motivated to learn English, we can get into [emailprotected] mailing list. More over consort with people who are always optimistic and positive minded. In this world, there are people who always look optimistic despite problem. We will contract the spirit, passion, and senses of optimism if often socialize with people or in the community as such, and vice versa. Find motivator. Sometimes a person takes another person as a drive or a mentor in life. For example, a friend, girlfriend or spouse you too can do the same with finding a person or community that can help motivated you to learn gain performance. Learn The Understanding Not Just memorize. Yes, the main function is why we must learn to understand new things. We can memorize 100% of all subjects detail, but the more important thing is whether we are fully aware of all the memorized material. So before memorized, always endeavor to understand first the outline of the subject matter. Ability We Own Train. Actually, we can train our brains own ability. At the end of each chapter lesson, usually always given to issues of training. Without waiting for instructions from the teacher, try to answer all these questions and check the extent of our ability. If the answers do not matter in the book, try to ask the teacher. CONCLUSION In conclusion, a joint venture between the government, private organizations, and the community is very important in an attempt to foster an interest in reading among students as future heir Malaysia. No point having a regular resolution, discuss finding a solution if not conducted in a systematic and widespread. You can lead horse to water but you cannot make it drink so as a parent they will asked you to study but they cant force you to study. You they want have to effort to study.

Definition Essay - Can Love be Defined? -- Expository Definition Essay

Can Love be Defined? The other day I was babysitting my three-year-old niece, a most conniving little angel. As she sat gawking at my girlfriend's brother, Matthew, who was eating potato chips, she told me that she loved me "so much." She had already devoured her potato chips, but she obviously wanted more. Many more expressions of love proceeded to drip from her lips. Finally, the question came; "Reg, can I have some more chips?" At first, I thought this little show of bribery was cute and funny, but then I started to think about the true meaning of love. What is true love? Poets, philosophers, religious leaders, and the American media all have different definitions for this word. Too often, love is conceived as doing whatever it takes to get your potato chips. However, true love involves much more than personal satisfaction. Our society uses the term "love" far too lightly. Having been guilty of this offense myself, I admit my guilt. I often say, "I love Mexican food," or, "I love my truck." Love, however, is not just a happy feeling we get when something nice pleases us. Love is a verb. Love is the action of giving yourself totally to one person without expecting anything in return. Love is being willing to put aside your own needs in order to meet the needs of others. Giving up your weekend trip to the beach in order to take care of your sick mother is one example of love. A destitute mother giving up her one piece of bread to feed her sick little boy is another example of love. The ultimate expression of love is being willing to lay down your own life in the place of another. Love is giving, not getting. Too often our love is conditional. We often hear, "I will love you if you meet my needs," or, "I will love you... ...n who did just that. Two thousand years ago, on a hill outside of Jerusalem, Jesus of Nazareth was nailed to a cross. Three nails brutally pierced his hands and feet. Being a Christian, I believe that Jesus died on that cross to save me from an eternity in Hell. Jesus laid down his life in my place. This is the greatest love anyone has ever shown me, and my definition of love comes straight from that historical death. Would I lay down my life for anyone? I would consider going to the gas chamber in the place of very few people; this would be the ultimate test of my love. However, there are smaller ways that love can be shown. Washing dishes for my girlfriend, babysitting my niece, or even taking my mom out to eat are three small ways of showing my love. The next time I tell someone that I love them, I will be sure to follow through with the actions to prove it.

Scope

.3 SCOPE OF THE STUDY The scope of the study in this research is to identify the relationship between job satisfaction and employee attrition in PETRONAS Carigali Sdn Bhd (PCSB), which focuses on the technical job areas employees. This research will also cover on the factors of job satisfaction, which are the push, the pull, as well as the personal factors. There have been numerous studies regarding job satisfaction and attrition intentions worldwide and the results are repeatedly found to be the same, negatively related to be exact.Dessler (1978:37) refers to job satisfaction, as the degree of needs satisfaction that is derived from and or experienced on the job?. He affirms to the ability of employees in an organization aspirations, feeling happy doing their job with the hope that their needs will be achieved. Job satisfaction reflects employees’ feelings regarding their work and has been found to affect many operations within the organization. If the level of satisfaction i s low, the impact on the company’s operation as a whole might be negative and vice versa.In contrast, when employees’ level of satisfaction is high, they are willing to fully utilize their effort for the sake of the organization. It is definitely increases the employees’ interests and instilled their work motivation that lead to a stronger-tighter bond between the employee and the organization. When these two significant facets becomes ‘one’, the intentions to leave can be decreases (Boles et al. , 1997). Motivated employees are productive, happy and committed.The spin off of this includes reduced employee attrition intentions, increased employees loyalty and workplace harmony. The intention to quit oneself job is developed from conscious and rational decision the employee make to leave the organization. Alternatively, the employee does not leave the job instantly but the ‘intention to leave’ is formed gradually and the person tries to leave following a deep consideration and finding new job-opportunities elsewhere.

Restaurant ADA

Visit a restaurant, diner, pizza parlor, or another food restaurant and imagine what it would be like if you were in a wheelchair. You will complete the survey provided. Responses should be clear and informative. If the assignment includes errors in sentence structure, spelling etc. Points will be deducted. You will need a tape measure for this assignment.If appropriate, introduce ourselves to the restaurant manager and explain the purpose of your assignment. Directions for submission are located in the overview. Introductory Paragraph: Include the name of the restaurant, location, and why you selected this particular restaurant. (2 points) The restaurant I picked was Noshes De Colombia in Englewood, NJ. The reason landed on this restaurant is because I know the manager there and it was easy for me to explain to him on what I was doing. The restaurant is by my hometown, so I figured would visit my family, get good food and complete this assignment.Restaurant Requirements (2 points) a . Is the top of the table or counter between 28 and 34 inches above the floor? What is it? Yes it is. Measurement: 30 inches b. Are all aisles between fixed tables at least 36 inches wide? What is it? Yes it is. Measurement: 38 inches c. Do seating spaces provided for wheelchair users have at least a 30 by 48 inch clear floor space which adjoins an accessible route? How much? Yes it is. Measurement: 35 inches d. Summary of what you found It was pretty noticeable that they meet the requirements for handicap/ wheelchair individuals inside the restaurant.Doing the measurements weren't difficult. Curb Ramps (2 points) a. Is there a curb ramp wherever an accessible route crosses a curb? (e. G. Street or parking lot) Describe where. Yes, before you walk in the restaurant in the parking lot in front of the handicap parking spaces. B. Is the curb ramp at least 36 inches wide? How wide? No it wasn't it measured out to be 35 inches. C. Are the curb ramps protected so that they will not be obs tructed by parking vehicles? Describe Yes there is an aisle for people to walk up and down. When it comes to curbs, everything was where it was suppose to. Fortunately, the curb ramp wasn't at least 36 inches wide. Bathrooms (2 points) a. Are the bathrooms located on an accessible route? Describe. Yes, the bathrooms are located in the front of the restaurant with a clear accessible route. B. If there are toilet stalls, is one at least 60 inches wide? Explain. Yes there is, in both bathrooms there is a handicap accessible stall over 60 inches wide. C. Is there a turning space (60 inch diameter circle or T-shaped space) in the bathroom space? Explain. Yes, there is enough room for wheelchairs to complete a circle. D.Does the door swing not intrude into the clear floor space? Explain. No it doesn't, when the door swings in, there is still more than enough room. E. Does the stall door swing into the stall? Is there additional space to maneuver? Explain. Yes it does, but there is still m ore than enough room. F. Are the soap dispenser and paper towels accessible for someone In a wheelchair? Explain. Unfortunately it doesn't, it is too high for someone in a wheelchair to reach. G. Summary of what you found When it comes to the restrooms, it was very accessible for individuals in wheelchairs.The only downfall was the soap dispensers. Parking Area (2 a. Is there handicapped parking available? Describe. Yes, there are a couple of spots by the front entrance. B. Is anyone parked in a handicapped space that is not supposed to be there? Explain. Not when I was there c. Summary of what you found When it comes to the parking lot, there where no downfalls. Closing Paragraph: Summarize your experience and reflect on what you have learned. This should be sincere and offer personal insight into how you now perceive the challenge a person in a wheelchair might have. Include the impact of DAD (10 points)The restaurant I picked was very accessible for wheelchairs. Unfortunately, th e soap dispensers were to high up. When thinking about being in a wheelchair could only imagine the amount of frustration they must go through especially if a restaurant or any place isn't too accessible. Everyday is a struggle for them and after doing this assignment I wish could do something so that all places are more handicap friendly. Doing this assignment was stressful knowing there are a lot of requirements but my heart goes out to all persons in a wheelchair because know how frustrating it can be.

Relationship between Economic Growth and Nations Health

Relationship between Economic Growth and Nations Health Introduction Economic growth is deemed a positive attribute and it is one of the major aspirations of all nations. This growth results in prosperity for the nation as citizens the per-capita income rises and individuals gain a higher purchasing power.Advertising We will write a custom essay sample on Relationship between Economic Growth and Nations Health specifically for you for only $16.05 $11/page Learn More In addition to this, other positive outcomes such as improved standards of living, better education opportunities, and better health care are attributed to economic growth. Researchers suggest that good health and economic growth influence each other in profound ways and each has major consequences on the other (Guillem et al. 240). Ascertaining the influence of economic growth in health care is necessary for policy makers since such an intimate understanding of the relationship between economic growth and population health will enable them to formula te astute policies that will foster economic growth and enhance population health. This paper will argue that there is a clear relationship between economic growth and the nation’s health with greater economic growth resulting in better health outcomes for the general population. Positive Impact of Economic Growth on Health Outcomes There is a strong correlation between economic growth and better environmental protection measures. Panayotou reveals that as a countrys economy becomes stronger, greater environmental protection measures are adopted therefore countering the negative impacts that increased industrial activity might have on the environment (45). Growth in economic activity results in an increase in business expenditures on pollution abatement costs. Researchers demonstrate that as countries increase their industrial activity in order to fuel economic growth, the amount of money dedicated to reducing the emission of pollutants increases (Guillem et al. 250). Data fr om the OECD reveals that expenditures by the government and private establishments to reduce pollution increased with the increase in income per capita. The pollution abatement costs in the Netherlands rose from 1.6% in 1990 to 2.0% of GDP in 1998. This increase in abatement costs is the norm in industrialized countries reflecting the desire by governments and private entities to reduce pollution with the increase in economic growth. Economic growth therefore drives nations to take action to protect the environment and therefore improve the health outcomes of the population by ensuring that they are not subjected to high levels of pollution. A growing economy is by itself an indication of a healthy population since economic growth is fostered by good health among society members. Guillem, Rivera and Luis reveal that good health raises levels of human capital and this has a positive effect on economic growth rates (3). Healthier populations generally exhibit higher productivity furth er boosting economic growth.Advertising Looking for essay on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Healthier workers will exhibit higher work productivity since they will have reduced incapacity, and absent days from work therefore raising performance. The UN and ESCAP state that Good health increases the physical capacities of workers thereby enhancing their productivity (6). Economic growth will only be experienced if there is good health among individuals in the population. This growth is therefore an indicator of thriving health outcomes among individuals in the nation. Economic growth results in an improvement in the standards of living and nutrition for the general population. Guillem et al observes that these outcomes of economic growth result in better health for individuals (242). Poor economic conditions are characterized by lower standards of living where sanitation levels are low therefore exposing people do diseases. A poor economy is further on characterized by low incomes by individuals, which makes it impossible for them to enjoy a good nutrition. High standards of living ensure that people are able to observe good hygiene and avoid opportunistic infections. The UN and ESCAP states that diseases such as typhoid and diarrhoea are caused by poor sanitation and such illnesses are confined to areas where standards of living are low (7). Economic growth will therefore ensure that people are not prone to diseases that are exacerbated by poor standards of living. Economic growth has been fuelled by technological advances made by humans over the centuries. With new technological progress, the economic growth of a nation is elevated. Guillem et al documents that this technological progress is reflected in improvements in medicine and medical technology (242). These improvements mean that better cures are obtained for illnesses that typically afflict people and the mortalit y rate is therefore reduced. Research supports this assertion with studies showing that life expectancy is a significant predictor of income levels and also of future economic growth (Guillem et al. 242). Improvements in health outcomes in the last century were attributed to the technical progresses made. UN and ESCAP document that mortality declined by about 50% from 1960 to 1990 because of technical advances, which can be directly linked to economic development (8). This assertion is corroborated by Swint et al. who elaborate that new technologies developed because of economic growth have increased health knowledge and this has led to tremendous declines in childhood mortality rates and contributed to human longevity (78). Economic growth enables the government and individuals to invest in health. The successful economy will result in surplus capital that will enable people to access better health. The UN and ESCAP document that lack of financial investment in health is the critic al factor behind underdeveloped health systems in many countries (7).Advertising We will write a custom essay sample on Relationship between Economic Growth and Nations Health specifically for you for only $16.05 $11/page Learn More This underdevelopment in health care facilities makes it impossible for governments to provide access to universal health care for their citizens. Financial constraints also affect the quality of services in the available health care facilities that contributes to the prevalence of ill health in many poor countries. Sustained economic growth will create wealth that will enable the government and private actors to invest in the health sector. Investment by the private sector is encouraged by economic growth since the investors are assured of getting returns on their investment since the population will be able to afford health care. This premise is confirmed by Guillem et al note that economic growth leads to greater consumption and investments in health care: a fact that has led many economists to admit that improvements in economic growth and health are mutually reinforcing (250). Data indicates that the environment is improving in developed countries and these improvements are credited to the growth in the economy. Aguayo-Rico observes that cities in the US are cleaner than they were in the past and there have been some cases of dramatic improvements in environmental quality as the emission of health threatening toxics is reduced to marginal levels (5). A review of air pollutant emissions in the US since 1940 demonstrates that the levels of emissions decrease as the income per capita increases. Data from 1940 to 1998 shows that emissions of sulphur, nitrogen oxides, and carbon monoxide all decreased by an average of 98%, 60%, and 88% respectively during this period (Aguayo-Rico 6). Economic growth will result in significant reduction in pollution levels and therefore lead to a decline in the number of di seases caused by pollutants. Economic growth may directly lead to less pollution by driving nations away from the pollution intensive industries. Swint et al argue that countries are likely to shift to less pollution intensive industries as their economy grows and this will lead to better health outcomes since pollution levels will be lowered (96). This argument is supported by the realities in the United States where the manufacturing industry has experienced a slow but steady shift towards less pollution intensive industries and therefore significantly reduced the pollution levels in the country. Economic growth has made it possible for the country to do away with some of its most pollution intensive industries over time with positive health outcomes being realized by the population. Negative Impacts of Economic Growth on Health Economic activity is often accompanied by industrial activity that results in environmental pollution. Davis reveals that economic activity affects the le vels of air pollution and by extension human health (1951). The level of air pollution is influenced by the economic activity with high levels of economic growth translating to higher industrial action and therefore higher air pollution levels. Air pollution is a health risk and it results in marked increases in mortality rates.Advertising Looking for essay on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Aguayo-Rico asserts, The levels of particulate matter in the air are associated with the risk of death from all causes and of cardiovascular and respiratory diseases (5). Economic growth leads to the emission of chemicals that cause severe health effects such as cancer, damage to the immune system to name but a few. Economic growth often results in the emission of unwanted by-products, which have to be disposed of. Nature is expected to act as a sink to these harmful pollutants and when a country lacks good waste management practices, environmental quality falls. It is therefore probable that declining economic growth would increase the health outcomes of the population since it would be characterized by lower industrial activities and environmental pollution. Economic growth in most countries is characterized by a growing margin between the rich and the poor. This statement holds true for most developed countries as well as developing countries such as India and China. The income i nequality fuelled by economic growth does not foster the development of public health since there is inequitable access to health care opportunities. Aguayo-Rico argues that people in highly industrialized regions such as cities are forced to spend more on health care since they are exposed to higher risks due to pollution (5). However, only the richest portion of the urban population can afford to indulge in these expensive health care services. Orme et al. argues that societies that are more egalitarian are healthier and more socially cohesive (216). The authors further argue that good health outcomes in a society are not just the by-product of economic growth but rather a product of domestic social policies that promote equitable health care opportunities. Economic growth is therefore not necessary for progress to be made in public health and the health outcomes of the population Economic growth poses an emerging public health risk for many societies. Orme et al. explain that as a nation experiences economic growth, it experiences an increase in its urban-based population, a transition that brings new public health risks (217). The effect of communicable diseases such as the recent outbreak of the Severed Acute Respiratory Syndrome in urban populations is major due to the dense population in these areas. Non-communicable diseases such as coronary heart disease and cancers are also on the increase due to economic growth and development. Coronary diseases are mostly caused by the lifestyle choices of the individual. As the economy advances, people have more money to use on The World Health Organization reveals that, there is a link between economic growth in the developing world and tobacco-related diseases (Orme et al. 217). Increase in tobacco-related morbidity and disease is therefore directly linked to economic growth. Economic growth has caused global environmental changes. Researchers agree that key global environmental changes have been brought about b y the intensity of modern consumer driven economies (Orme 220). These changes to the earths climate have long-term risks to the health outcomes of the population. The WHO illustrates that fluctuations in climate variables have been responsible for the spread of infectious diseases (Orme 220). As the economic growth accelerates, the rate of environmental changes will increase therefore exposing the population to more infectious diseases. Economic growth will therefore contribute to the negative health outcomes of the population. Discussion While the link between health and economic development is straightforward, the link between economic development and health is complicated with some researchers arguing that economic growth is detrimental to a nation’s health care while others declare that it is beneficial to the health outcomes of the nation. This paper has demonstrated that economic growth will cause both positive and negative impacts on the health of the population. Howev er, research demonstrates that the negative impacts are only temporary in nature. The Environmental Kuznets Curve that proposes that the environmental first worsens as economic growth begins and then improves at higher economic growth levels can be used to explain the impacts of economic growth on health. From this theory, economic growth will at the beginning result in poorer health outcomes as the environment is intensely degraded to cater for the demands of the economic activity. However, the environmental impacts will be reversed when the levels of development are sufficiently high since the economy will move to technology that is more efficient, raise the levels of environmental quality, and therefore decrease environmental degradation. Conclusion This paper set out to argue that there is a positive link between economic growth and the health of the population. The paper has demonstrated that health and economic outcomes are mutually reinforcing in all the developed nations in the world. The spill over effects of economic growth result in higher health outcomes for individuals in the society and economic growth leads populations to live better lives and enjoy better health outcomes. Even so, it has been documented that economic progress does not automatically lead to better health and it may in fact be responsible for adverse impacts on the health of the population. Addressing the pollution effects of economic growth is integral to ensuring that economic growth and development do not impede the population’s health. From the discussions presented in this paper, it can be projected that economic growth will continue to be an important goal of economic policy in our country since it has mostly positive impacts on the health and well being of the nations citizenry. However, this positive impact will only be achieved if humans make use of the technological advances to make improvements in air quality and provide sanitation and proper waste management. Aguayo-Rico, Andres. â€Å"Empirical Evidence of the Impact of Health on Economic Growth.† Issues in Political Economy 14.1 (2005): 1-17. Web. Davis, Mary. â€Å"Recessions and Health: The Impact of Economic Trends on Air Pollution in California.† American Journal of Public Health 102.10 (2012): 1951-1956. Print. Guillem, Lopez, Rivera Berta and Luis Currais. Health and Economic Growth: Findings and Policy Implications. Massachusetts: MIT Press, 2005. Print. Organization for Economic Cooperation and Development (OECD). Pollution Abatement and Control Expenditures in OECD Countries?. Paris: OECD Secretariat, 2003. Print. Orme, Judy, Powell Jane, Pat Taylor, and Grey Melanie. Public Health for the 21st Century. NY: McGraw-Hill International, 2007. Print. Panayotou, Theodore. â€Å"Economic growth and the environment.† Economic Survey of Europe 5.2 (2003): 45-72. Web. Swint, Michael, Luisa Franzini, Chika Honda, Yuki Murakami, and Rafia Rasu. â€Å"Relationships b etween Economic Growth and Population Health in Low and Middle Income Countries.† Osaka Economic Papers 58.2 (2008): 74-106. Print. United Nations (UN) and Economic and Social Commission for Asia and the Pacific (ESCAP). Development of Health Systems in the Context of Enhancing Economic Growth towards Achieving the Millennium Development Goals in Asia and the Pacific. Paris: United Nations Publications, 2007. Print.

Analyse, deliver, evaluate and reflect a teaching experience in clinical placement The WritePass Journal

Analyse, deliver, evaluate and reflect a teaching experience in clinical placement Introduction  Ã‚   Analyse, deliver, evaluate and reflect a teaching experience in clinical placement Introduction  Ã‚   REFERENCES.Related Introduction  Ã‚   The aim of this essay is to   analyse, deliver, evaluate and reflect a teaching experience in clinical placement. So also as utilising appropriate theories to support my preferred method of   teaching and how the teaching   session was delivered.   I will also   consider in my   discussion the role of teaching, learning and supervision session evaluation and personal evaluation. I   organised a teaching package   that   is beneficial to   nursing staff, support workers, students, healthcare assistants and all teaching staff   within my placement that are willing to increase their knowledge and skills ,most especially confidence in this area.   I     designed   a teaching session which would   permit   for different learning needs and styles to be   considered .   The course objectives (Armitage et al, 2003) were   identified   as: understand   the clinical use of   the effectiveness and limitation of ECT, demonstrate an understanding of   the history of ECT. It is essential that you     know where learning finishes and what you would like your learners to know   after   learning   come to an end. The outcome of learning and the   Course objectives, provide a clear stop   point for a teaching session (Reece and Walker, 2003). Because   individual learner have their systematic ways of learning, introducing different styles of teaching     can be used to meet the different needs and preferences of individuals. According to   Ã‚  Kolb   ( 1984 )there are four learning styles which learners learn better  Ã‚   diverger: this learner learns better by undergoing an experience and then reflecting upon it,  Ã‚   Assimilator this learner prefers to observe and think,   converger: this learner like to   think while   doing   and   accommodator: they   learn best through action, by doing and feeling. Honey and Mumford (quote in Hillier, 2002) also identify four learning styles. They   developed this further, using an 80 item questionnaire   they were able to identify individual   learning styles that are important,   based on Kolbs’, but renamed ‘activist’ : these learners enjoys immediate experience but becomes bored easily, ‘reflector’ : collects information and is a thoughtful listener, ‘theorists’: these are learner that likes to analyse,   and   ‘pragmatists’: these are learners who like to try out ideas and theories.   Experimental.   According to   Armitage et al (2003) effective learners have skills in each of these areas, but to varying degrees. Fleming identified different learning styles based on how information is presented, such as the auditory learning style (Fleming and Baume, 2006).   Other   styles   identified by Fleming is the visual styles.   Fleming created a questionnaire which aimed to identify the learners   preferred learning style.   This questionnaire was later updated to include the read / write style as Fleming identified that some learners visual preference is for pictures, graphs, maps etc. whereas others is for written word (Fleming, 2009).   Fleming and Baume state that understanding learning styles can improve learning by matching strategies with styles (2006). Learner   have different way of   learning styles, and different stage of understanding (Hillier, 2003. Reece   and Walker, 2003).   Individual   learner also has specific goals and expectations (Armitage et al, 2003). I decided   not to utilise the   questionnaires among the groups because l felt it will be of more benefit in one to one teaching rather than in a group setting .  Ã‚   variety in teaching methods has   provide to be   greatly effective using a variety of media in a teaching   session promotes interest and motivation.   Ã‚  By utilising media aimed at multiple senses there is ‘a greater likelihood that the learner will perceive what is intended’ (Reece and Walker, 2003: 159).   I decided to make the attendance at this teaching session optional, As motivation is an essential aspect in the effectiveness of learning (Armitage et al, 2003). My chosen topic for my teaching session was Electro- Convulsive Therapy ( ECT).   The rationale for choosing this topic is because l have observed that it is an intervention commonly used in   the clinical practice area and because of its controversial description in psychiatry. I     will be exploring in a critical manner the clinical use of the effectiveness and limitation of ECT.   Ã‚  I structure the objectives of the teaching session with consciousness to time an attention span because l learnt that the average student attention span is between twenty minutes after which learner find it difficult to concentrate on the teaching     Penner (1984). According to   Erickson and Strummer,(1991) recommends that special attention and time to   preparation, illustration and demonstration in other to be   able to respond to student confusion or questions. Shulman, (1987) also   stated that an important characteristics of an effective teacher is the ability to take di fficult concepts and transform them in such a ways that students can understand through the use of examples,   metaphors ,and   analogies . I sent e-mail to all the nursing staff and the administration staff   few   weeks prior to my teaching session inviting them to attend my teaching session. I ensure that l got a suitable environment for my teaching ,   in   order to facilitate my teaching session   I required somewhere where I could expose my learner to some theories. According to Spouse (1998), the environment used for learning   can   have   influence   on   the learners interest to the teaching and how they develop their practical skills   development. Having   this   in mind, I considered   an area free from noise and where there is no   distraction which will benefit   my teaching delivery. I was lucky to find the training room vacant with the help   of   the   nurse manager, a quiet area where my learners could become engaged within the relative safety of a restricted audience, limited to only those within a teaching/learning capacity (Spouse, 1988).Another thing that l knew it helped my teaching was the learners feeling of safety within   the   environment use , it enhanced the learner and general experience. On the day of my teaching session, I organized my teaching session notes, read through them for     grammatical errors, and read through the teaching     handout for   some   additional points that needed to be added or removed. There was   cross   ventilation   in   the room and l made sure that there was enough water, cups   and snacks on a table for the comfort   and convenience of the staff.   I ensured that the environment was conducive for everyone. It was also explainable to   another   person ,meeting the needs of learners whose preferred style is auditory / verbal (Reece and Walker, 2003). I used Microsoft power   point   which allowed me to do my presentation in a way that met the needs of     auditory and visual learners   as I could include written information alongside information presented in pictorial and video format, which also meets the needs of the read / write style identified by Fleming (2009). Moreover, ,l gave out   handouts summarising the main points support this method (Hillier, 2002) and also meet   the needs of learners whose preferred learning style is a combination of visual and verbal (Reece and Walker, 2003). I then proceed   by introducing the topic I chose to teach, Electroconvulsive therapy (ECT) is an extremely effective method of treatment for severe depression, that   does not respond to medications or other forms of treatment (Nancy and James 2002).   The National Institute for Health and Clinical Excellence (NICE) (2003a) defined Electro convulsive therapy (ECT) as a medical treatment for severe mental illnesses in which a small, carefully controlled amount of electricity is introduced into the brain and used in conjunction with anaesthesia and muscle relaxant medications to produce a mild generalised seizure .Guidance on ECT recommended that ‘‘ECT is used only to achieve rapid and short-term improvement of severe symptoms after an adequate trial of other treatment options has proven ineffective or when the condition is considered to be potentially life-threatening in individuals with severe depressive illness, catatonia and a prolonged or severe manic   episod e’’. NICE ( 2003b). I discussed about the routine physical check that should be carried out to make sure that the patient is physically fit for the series of general anaesthetics involved in a course of ECT and the treatment itself. RCN (1987) stipulates that these checks should include full blood count; physical examination, X- rays, ECG, urinalysis, and lever function test (LFT) are required. I also discussed the roles of nurses and student nurses, which includes to   develop   therapeutic relationship with the client to build trust, to     provide emotional and educational support for patient’s behaviour, memory, and functional ability prior and post prior ` ECT. The teaching session was interactive,   the   significance of   my chosen topic was openly discussed     and there was lots of contributions,   questions , comments, and individual opinions was made know. I also delivered teaching on   engaging with client that suffers from severe depression, because it’s a     Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  crucial   aspect of care that builds a relationship with clients,   careers   Bleach and Ryan (1995). The teaching style I used was humanistic approach. I made the session interactive and informal. Milligan (1995), Stated that, informal sitting arrangement facilities adults learning and best can be achieved through learning centred approach because it enhances learner’s self- concept, promotes autonomy, self direction and critical thinking. I   Reflected after my teaching session, I had a     reflection on my teaching session and my individual attributes.   Life   is   the basic for reflection and without it ,there appears to be no discernible basis for being and knowing Taylor ( 2002 ). Reflection is also very important in other to respond to clients in an individual way,   and   in other to enhance our   knowledge in a dynamic way to grow professionally and also to   increase how effective   professional . I will be using Gibb’s,   six stage problem solving reflective cycle to evaluate and reflect on my   teaching   session .   Because   it   primarily written as an educational tool for beginner reflectors (Gibbs, 1988). My teaching session focused   on   clients   that   have   mental health problem   with severe depression. The teaching session was interactive. The role of nurses and student nurses in the care and treatment, the need for engagement, the need for holistic care, the significance of the session to the placement area and care delivery for clients .The importance of the session to the placement area and care delivery for clients. This   session   also focused on some Mental health nurse that view clients with depression as difficult and challenging to be professional and give holistic care without prejudice. I was very nervous at the   start of the teaching session, most especially about the fact that l might not be able to answer questions I will be asked after the teaching session . But within   a short time l became very relaxed, the staff showed interest in the topic and the handout was a great help. I had to do an evaluation on the whole session, to determine whether or not the teaching and learning had been effective, l felt confidence, because the aims, objective and positive   opinion l targeted to put across in the session was well explained and analysed by me and it was well received and understood by the listeners. The challenge l faced was distraction during the session. Because of   some staff had to excused themselves to attend to emergency on the ward,   Ã‚  distress calls,   depot to be administered and emergency reviews with the consultant. I was able to pin point my weaknesses and strengths from   and how l can improve   better   after l collected the evaluation forms l gave out after the teaching session.   Richardson ( 2005) ,stated that Questionnaires for feedback are important in establishing the quality and effectiveness of teaching.   This feedback help my teaching method   and   style to become more effective in future. I realised l had to take criticism more positively for my   teaching   session   to   be more   effective and successful. I also felt l needed to be more competent. What   I   could have done better when it arose again ,l will include the roles of relatives and careers   in my   presentation because   they play a vital role in the clients well being. I should have also   included literature related all pre- treatment checklists in my handout , as staff criticised me positively about these two points listed.   Also, I   will   have   given   out pamphlets to back up handouts distributed. I should also have researched recent studies to   support   my teaching session, l will also involve my mentor in supervising my presentations before l start the teaching session. Supervision is a pedagogical process where clinical experiences are made clear and systematized in a professional context  Ã‚   Severinsson ( 1994 ). In conclusion, this assignment has facilitate me to   improve my confidence and competence in delivery   teaching   session. The teaching session has helped   me to reflect on positive and negative feedbacks. In     addition, l am able to take criticism   positively and constructively. The teaching session has helped   me to recognise hindrances   to successful teaching session, teaching styles, difficulty   to learning understanding learning for teaching , arrangement , delivery and evaluation of teaching sessions. furthermore this experience has made me to be aware of my learning style. My learning style is a reflector (a reflector takes a more cautious approach and thinks things though before committing to action)   . This teaching session knowledge has widened my skills, values and competencies. In future, teaching session by writer will be more professional, evidence based and competent. REFERENCES. Armitage, A., Bryant, R., Dunnill, R., Renwick, M., Hayes, D., Hudson, A., Kent, J Lawes, S. (2003) Teaching and Training in Post-Compulsory Education. 2nd ed. Berkshire: Open University Press. Bleach, A and Ryan, P (1995). Engagement and relationship in community support for Mental Health. London; The Sainsbury centre for mental health. 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Taylor, B (2001) Reflective Practice. A guide for Nursing and midwives. Berkshire: Open University Press. [/level-freee-rstricted]