Company's background(finance) Essay Example | Topics and Well Written Essays - 250 words

Company's background(finance) - Essay Example s that are targeted to final consumers and hence it requires understanding of the customers and also its products so as to evaluate the value of the company. It can be hard because apple has many competitors in the various industries it ventures (Lashinsky, 2006). The company has a good reputation to the consumers. It is due to the aesthetics that the company uses in the designing of its products and also a good advertising campaign. The common character of the company is its good customer relations in the services they offer such as media and also mobile communication. The company has also improved on the technology used in personal computing as well as digital music players (Cruikshank, 2006). The various industries that apple have ventured in also includes the software industry. It offers third-party software and also hardware products. The primary products of the company include the iPad, iTunes, operating system software, Mac, iPhone, iCloud, software and application software (Lashinsky,